Show your true colors: Celebrating Pride with Caribou Coffee
The joy of Pride is that you can celebrate it your way. Maybe that’s flying a flag in your yard, donating or volunteering with an organization whose values mirror yours or uplifting a friend or colleague when they need support. Maybe it’s simply cheering at the parade and enjoying your local Pride events. It all makes a difference!
Pride is one of our favorite times of the year at Caribou Coffee; it aligns with our core values, including Be Yourself and Serve with Love, two principles that come to life during Pride.
Caribou is supporting Pride initiatives again in 2025. This year, we’re showing our true colors with a vibrant new Pride tumbler inspired in part by our incredible team members. Though we’re committed to uplifting our team members and communities all year long, it’s so much fun to celebrate together during Pride Month.
A tumbler inspired by our team
One of our favorite Pride traditions is the special tumbler, which doesn’t just keep your drinks hot or cold — it encourages you to embrace your true colors and love yourself for exactly who you are, and to do the same for the people around you.
Our team members carry out the Caribou Coffee mission every day, so they inspired this year’s tumbler. The final design is as vibrant, bright and welcoming as the BOUristas themselves, with tons of cute details and pops of bright, joyful color. You’ll see heart-shaped sunglasses, a rainbow popsicle, a majestic unicorn, and so much more, all inspired by the diversity, unity and individuality of the Caribou community. “Love is the best blend,” indeed.
The 30 oz. Pride Tumbler is stainless steel and copper insulated with a slide lid closure and straw, so it works for both hot and cold drinks. It’s dishwasher safe and retails for $24.99, and we have a feeling you’ll be reaching for it year after year.
Colorful, cute, and committed to change
The 2025 Pride Tumbler isn’t just colorful and cute — it supports our belief in the power to Be Yourself. To celebrate this, we’re donating $5,000 to Rainbow Wardrobe, which provides free gender-affirming clothing to help individuals express their true selves with confidence. Rainbow Wardrobe is part of Rainbow Circle, the community programming division of Twin Cities Pride.
Our LGBTQ+ Employee Resource Group (ERG) helped select this meaningful partnership and will be showing their support and allyship throughout the month, including being a part of the Twin Cities Pride Festival in Minneapolis. You can also catch the ‘Bou Truck will there — look for the signature Cari-blue truck parked in Loring Park serving up hand-crafted drinks on June 28 and 29, 2025. We can’t wait to see the support and love during Pride Month.